When the MECCA MAX press release landed in our inbox, we did a little (ok, make it big) happy dance…. Why? Well from the 1st August 2018, MECCA MAX, the brand made by beauty-junkies for beauty junkies, is proudly, delightfully and definitively 100% vegan. Meaning that the entire collection contains no animal-derived ingredients or undergoes animal testing of any kind.
We already loved that they were cruelty-free, so you can imagine our excitement when, as a result of listening to customer requests for 100% vegan lines, they reviewed their entire collection and took the plunge to vegan. Brand Manager, Ellie Hockley said “We knew that animal friendly products were important to our customers, so it made complete sense for us to remove any animal derivatives or by-products from our formulations without compromising on their performance”.
This means you’ll be able to experience all the latest holy-grail products (at an affordable price) as well as blockbusters like Banana Bake Skin Filter and the Bring on Bright Illuminating Primer, comfortable in the knowledge that they’re absolutely, 100% animal friendly.
Image courtesy of MECCA MAX
About the Author
The Vegan Company is the go-to digital destination for luxurious, sustainable vegan fashion and beauty. Its mission is to make vegan living stylish, desirable and accessible by connecting people with an ever-growing collection of sustainable, cruelty-free vegan fashion, beauty and feel-good news.
Our writers independently select all products featured on The Vegan Company. We only recommend products and services we love – and think you’ll love too. Just letting you know that when you buy something through our retail links, we may earn an affiliate commission.