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wear vegan mules

Vegan Mules You Can Wear All Day…And Night!

Long gone are the days of the dreaded stiletto or plain ballet flats. A happy medium is found in mules! Here’s our pick of vegan friendly mules, perfect to wear all day and into the night – without a sore foot in sight. 1. Paula Vegan-Suede Mules by Zette– $159.00 These black suede mules are […]

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Ireland to ban fur

Ireland Joins Growing List Of Countries Banning Fur

News out of Ireland has them set to be the 15th country in the EU to phase out the barbaric practice of fur farming. A national poll late last year showed four in five people backed an end to fur farming and while the proposed legislation is still to be confirmed, mainstream Irish press has […]

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Don’t Miss Sascha Camilli’s New Vegan Style Bible

There’s no shortage of vegan cookbooks on the market but when it comes to vegan style, you have to do a little more legwork to find all the information you need. Until now that is! Sascha Camilli is a journalist, fashion editor and dedicated vegan who’s put together the ultimate guide to vegan style. Over […]

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checked trousers

5 Ways To Wear Checked Trousers (No Golf Required)

It’s rarely sensible style that gets you noticed, so if you don’t want to fade into the background, you need to be a little brave. If you’re unsure about this season’s checkered trousers, don’t be! We’re here to show you how these cool plaid bottoms can brighten any outfit. 1. High-waisted grey check trousers in […]

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Prada sustainable style

Prada Pushes Into Sustainable Style

Nothing warms our hearts more than seeing designer brands getting behind sustainable fashion. The week has started well with luxury brand Prada announcing a step in the sustainable direction. When Miuccia Prada took over the reins of the brand in 1978, she oversaw the debut of its iconic nylon backpacks and totes. Forty-odd years on and […]

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5 Belt Trends (And Their Vegan Options) For Winter

Whether you’re dressing up your favourite pair of jeans or accessorising your winter maxi dresses, these belts can be worn in a way that suits the occasion. Best of all, they’re vegan and can be purchased today. 1. Off-White Industrial Belt – $270 First shown at A/W16, Off-White’s industrial belt has becomes a stand out […]

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kim-kardashian-faux-fur

Breaking News – Kim Kardashian West Announces That She’s Replaced All Her Fur with Faux Fur

Known for her love of fur, Kim Kardashian West has announced she’ll no longer be wearing the real thing. Instead she has had all her existing and loved coats recreated with faux fur. Simple! Kim made the announcement to her 141 million followers via Instagram, where she captioned a photo of her five-year-old daughter, North, […]

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peta approved vegan footwear

The Iconic Launches PETA Approved Vegan Footwear Collection

When The Iconic launched in Australia back in 2011, the novelty of having something delivered to your desk in time for that pesky after-work function was reward enough. Now, our fastest growing online fashion retailer has given us even more reason to log on, with its exclusive Atmos&Here vegan footwear collection. The capsule collection is […]

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winter wardrobe staples

7 Staples To Complete Your Winter Wardrobe

It’s getting colder and the desire to stay stylish is tempered by the need for warmth. We’ve put together a simple plan to get your wardrobe through the winter months – oh, and it’s sustainable and cruelty free! Here’s our 7 fashion staples for winter: 1. Camel coloured coat – Most people who buy a […]

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Leopard Print Is Huge This Winter. Let The Big Cat Shine

Animal prints are a wardrobe staple and leopard print is dominating this winter. We’re talking everything from bags and shoes to dresses, shirts and pants. Even accessories haven’t escaped the trend (leopard print scrunchies, we’re looking at you). And why not? It’s easy to style – pair it with anything black or layer it for […]

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Benedict Cumberbatch Shows Just How Good Vegan Fashion Can Look

Hollywood’s newest vegan, actor Benedict Cumberbatch, is already making waves on the red carpet and we love him for it. The amazingly talented star of Avengers and Sherlock became officially vegan last year, explaining in an interview that he “eat[s] a plant-based diet.” It came as no surprise when he also was awarded the prestigious […]

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The Best (Fake!) Fur Coats You’ll Find This Winter

As things starts to cool down, it’s is a great time to find the perfect faux fur to glam up those long, dark evenings. Check out this selection of vegan friendly furs from The Iconic – there’s something for every occasion. 1. The Classic Fur – Unreal Dream Jacket, $339 This is a classic cut […]

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We’ve Tracked Down The Best Vegan Fashion Tours Around The Globe

Type ‘vegan tour’ into Google and you’re rewarded with options to experience the vegan cuisine of countless cities across the globe. Add the word ‘fashion’ into the mix and… not so productive. But there is light at the end of the stylish tunnel. What do you mean? In London, named last year as the world’s […]

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A Totally Ethical T Shirt Tailored To Fit You? Not Dreaming…

Have you ever found a T shirt that fitted you so perfectly you wanted to wear it forever? Maybe you did; more likely you’re still searching. But hey, T shirts are pretty disposable. They’re generally inexpensive so if you buy one and it doesn’t fill you with joy, then no worries, move on. Or not. […]

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Global Fashion Powerhouse H&M Bans Cashmere

In response to animal cruelty and sustainability concerns, H&M – the world’s second largest clothing retailer – has announced it will phase ‘conventional cashmere’ from its collections, ceasing to place orders for the material by 2020. The move follows an exposé by PETA, who obtained footage from China and Mongolia (which produce 90 per cent of […]

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New York City’s Proposal To Ban Fur Erupts In Protests

New York City’s proposal to ban the sale of real fur and shearling erupted in protests last Wednesday, with both pro and anti-fur protesters descending the steps of New York’s City Hall. Those in opposition to the anti-fur legislation (introduced in March) are arguing that the decision will have extreme economic repercussions, with up to […]

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How The Sneaker Biz Is Stepping Up To Vegan Standards

Comfy and trendy aren’t always two words that work together in the same sentence but street trainers – or sneakers – successfully crossed that great divide back in the 1980s, and new designs often get the kind of publicity reserved for Kpop and royal babies. From Converse and Lacoste to Nike and Adidas, each brand […]

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Why Coconuts Are A Girl’s (And A Boy’s) Best Friend

The coconut is known as the Swiss Army penknife of the plant kingdom because, in one tidy package, it provides food, water, fibre that can be spun, and a shell that can be burned to keep you warm. Oh, and it floats. Just what you need on a desert island, where, handily enough, you might […]

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Something For Him: Ethical Menswear For Boys Who Care

Did you know that the world over, female vegans outnumber their male counterparts by about two to one? Some surveys have it showing even more of a divide in some countries (hello USA), at up to four to one. Despite – or perhaps because of – its low base, the sustainable men’s fashion industry is […]

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Miley Cyrus & Liam Hemsworth Prove (Once Again) That Cruelty-Free Is Fashionable

After their vegan inspired wedding at the end of last year, we didn’t think our crush on Miley Cyrus and Liam Hemsworth could grow any bigger. Then they made their appearance at this year’s Met Gala at the Metropolitan Museum of Art in… custom made vegan shoes! The newlywed couple both wore Yves Saint Laurent […]

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