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Sara is a journalist by trade and spent many happy years editing magazines until people stopped buying them and she was forced to transfer her talents to a brave new digital world. Sara lives in the inner city with two small kids, a dog and a cat, and tries her darndest to live an ethical life.

Sara’s background as a journalist and editor includes lengthy stints on titles such as inside out, donna hay magazine and the Sunday Telegraph (no judgement!). She has freelanced for a plethora of brands including Body + Soul, Marie Claire, GQ and Qantas Insider. She has also worked client side in property, retail, fashion, beauty and food.

Game Of Thrones Stars: Protectors Of The Vegan Realm

This coming weekend (that’s Monday morning here in Oz), the final episode of the final season ever of fantasy drama Game of Thrones will be screened on Fox, and fans everywhere are heading for the hills in a desperate bid to avoid spoilers. So it seems an opportune moment to celebrate the fact that there […]

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Why Coconuts Are A Girl’s (And A Boy’s) Best Friend

The coconut is known as the Swiss Army penknife of the plant kingdom because, in one tidy package, it provides food, water, fibre that can be spun, and a shell that can be burned to keep you warm. Oh, and it floats. Just what you need on a desert island, where, handily enough, you might […]

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Something For Him: Ethical Menswear For Boys Who Care

Did you know that the world over, female vegans outnumber their male counterparts by about two to one? Some surveys have it showing even more of a divide in some countries (hello USA), at up to four to one. Despite – or perhaps because of – its low base, the sustainable men’s fashion industry is […]

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Why Vegan Make Up Artist Steffanie Strazzere Likes To Go Big Or Go Home!

Fact: When asked what is the one makeup item you can’t function without, the majority of women say mascara. And if you’re looking for a compassionate choice that doesn’t short change on bold, beautiful pigment and everlasting wear, then read on. Vegan makeup artist Steffanie Strazzere, part of the Kat Von D Beauty Artistry Collective, […]

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There’s Lots of Myths Around Vegan Fashion. Let’s Break Them Down

The world of vegan fashion is clad in assumptions that are outdated, misguided or downright wrong. Here’s where we dust them off and send them on their way. MYTH It’s not stylish BUSTED This is not only untrue, it’s actually the complete opposite of what’s happening on Planet Fashion right now. In 2019 it’s one […]

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How Should Vegans Vote?

With the general election looming, many of us are wondering how to cast our votes in a way that reflects and benefits our lifestyles. So does being vegan affect who you will choose to elect? Perhaps unsurprisingly it’s not that easy to find out where the major parties stand on animal rights. But we’ve had […]

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The Ultimate Winter Wardrobe Without Wool

Who Says Vegans Can’t Knit? As an identifying Vegan-Curious, the issue of wool is one of those ‘eh?’ moments. I mean, animals aren’t hurt when you shave their fleece, right? Wrong, apparently. Even a cursory amount of Googling shows that in fact, the wool industry is one of the most barbaric. The way sheep are […]

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Are You Vegan Because You Mean it, Or Just Because It’s Trendy?

There’s no getting around the fact that ‘vegan’ is suddenly a buzzword. Those who live a vegan lifestyle are growing in numbers faster than we can count. Anecdotal evidence is backed by market research firm Euromonitor International, which named Australia was the third fastest growing vegan market in the world (after the United Arab Emirates […]

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Are Your Trainers In Step With Your Lifestyle?

How the big sports brands are getting a slice of the vegan action. Big sports brands didn’t get to be big sports brands by staying on the back foot. These days, the main players are keen to show off some ethical cred and scoop up some of those vegan dollars to boot. Of course there […]

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