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tread a kinder path


Co Founder, The Vegan Company.

Prior to launching The Vegan Company, Melissa co-founded Meat Free Week, an award-winning, global campaign aimed at raising awareness of the impact excessive meat consumption and production has on animals, the environment and human health.

Having traded life in the city and a successful career in magazine publishing for the serenity of coastal-country living, Melissa now lives in northern NSW, Australia with her husband, two daughters and a colourful menagerie.

Melissa believes there’s a huge shift occurring in the way the world views and treats animals and is excited to be a part of the global vegan movement driving this.

vegan treats

6 Vegan Treats That Will Satisfy Your Sweet Tooth

Got a sweet tooth? Join the club. This clever collection of vegan treats mean that you don’t have to sacrifice your sweet treats simply because you’re vegan. Here are five of my faves. Enjoy! 1. 4-Ingredient Salted Caramel Chocolate Cups. Only four ingredients and no baking required? Count us in! There’s actually a couple of extra […]

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vegan t-shirts

Flex Your Plant Based Creds With These Vegan T-shirts

I never thought I would be the type to be wear a vegan tee. But a couple of years ago, my then boyfriend (now husband) gave me one for Christmas that read “Another F**king Vegan”. And right then and there, my love of vegan t-shirts was born! While that particular tee hasn’t had too many […]

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Beauty Shortlist

Beauty Shortlist Awards Reveal Demand For Natural Products

The Beauty Shortlist Mama & Baby Awards celebrate the most loved natural baby, beauty, wellness and eco home products created by ethical brands and tested by experts. 2020 saw a record number of entries from over 16 countries, with winners selected by a panel of specialist independent judges. This year’s global panel included lead judges […]

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No Meat May

Flex Your Veggie Muscle With No Meat May

With most of us self isolating (and even with restrictions lifting), we’re likely be cooking at home for some time yet. Making it the perfect time to cook up a veggie storm! If already treading a cruelty free path, chances are many of your friends and family are not, so say hello to No Meat […]

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Joaquin Phoenix Hollywood

Joaquin Phoenix Influencing Hollywood’s Food Choices

Following in the footsteps of the Golden Globes, the Screen Actors Guild Awards, the Critics Choice Awards and talent agency’s WME’s pre-Oscar party, comes confirmation that the 92nd Academy Awards [Oscars] will be serving a largely vegan menu at the Governors Ball lunch following the ceremony. And that’s thanks in part to Joaquin Phoenix. Phoenix […]

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Los Angeles

You Need To Put Los Angeles On Your Bucket List In 2020. Here’s Why

Los Angeles is known for many things – the home of Hollywood and celebrities, a laid back lifestyle with easy access to Venice Beach and Santa Monica, the Hollywood walk of fame – we can now add a vegan epicentre to the growing list of accolades. When booking our tickets to attend the second Vegan […]

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ethical vegan events

We Chat To The Founder Of F.A.K.E. & The World’s First Vegan Museum

Jonathan Ohayon is an animal rights activist and co-founder of Fashion for Animal Kingdom and Environment. F.A.K.E is a global movement that supports designers from around the world that offer vegan, ethical and cruelty-free options with events and other promotional activity. We asked him the pointy questions.   You’ve orchestrated many vegan pop-ups in the […]

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Mayfair hotel plant based

The Mayfair Hotel Has Increased Its Plant-Based Dishes!

Finding a somewhere a little bit ‘special’ for dinner that pleases both vegans and carnivores is not without its challenges. But we found it! On the downside it’s in Los Angeles, but seriously, it’s worth the trip. The recently refurbished Mayfair hotel in DTLA has increased its vegetarian and vegan options due to popular demand. […]

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FAKE Movement Christmas

The FAKE Movement Goes Global This Christmas

When in Los Angeles recently, we were lucky enough to hang out with Jonathan Ohayon, animal activist and founder of the FAKE Movement (Fashion for Animal Kingdom & Environment). The FAKE Movement brought us the world’s first Vegan Fashion Museum and was behind a series of successful vegan fashion pop-ups and movie screenings in LA this […]

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Vegan Fashion Week – Edition 2 Wrap Up

We weren’t quite sure what to expect of Vegan Fashion Week – Edition 2. Headed up by founder Emmanuelle Rienda and run by a small and dedicated team, our communication in the lead-up to the event was somewhat limited. But we jumped at the chance to attend anyway, and promptly booked tickets to LA. Here […]

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pig vigil

What Happens At LA Animal Save’s Pig Vigil?

It’s late on a Sunday night in downtown Los Angeles when we set off in the dark, with some trepidation, to attend a pig vigil outside Farmer John’s slaughterhouse in Vernon organised by the Save Movement. I’m travelling with my business partner, Sally, and we’re in LA for Vegan Fashion Week and to meet with other […]

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25 Ways We Can All Fight Climate Change (Even If Your Name’s Not Greta)

The power of one person to create change is a mighty thing. Just look at Greta Thunberg and her ability to galvanise a global movement. The climate strikes have been incredible; hundreds of thousands of people from at least 98 countries, gathering to demand more from our leaders. And while more does need to be […]

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vegan fashion week

Vegan Fashion Week LA Is Back & We’re Going!

It’s back! Vegan Fashion Week, Los Angeles. 10th – 15th October 2019. Given the global success and media storm created when it debuted in February this year, we’re not surprised. Having worked at Vogue and ELLE many years ago, if someone told me a fashion week built around veganism would grace their pages, I wouldn’t […]

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Sign Up For Meat Free Week 23-29 September 2019

Meat Free Week is kicking off in a few weeks and as one of the original founders, I’m thrilled that this campaign is still going strong. Meat consumption is something close to my heart. We eat too much. Period. And it’s having a devastating impact on the planet – animal welfare, the environment and yes, […]

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vegan footwear brand

Stepping Up! New Aussie Footwear Brand Launches Vegan Sneakers

Have you heard of No Saints? You have now. The new vegan footwear brand is the brainchild of Caroline Breure, who’s on a mission to drive the shift towards a cruelty free world and make leather obsolete in the process. After going vegan, Caroline found that there wasn’t enough stylish and high quality vegan footwear […]

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Wear It Kind

Followers Of Fashion Are Asked To ‘Wear It Kind’

Animal protection organisation FOUR PAWS is calling on people to pledge to Wear It Kind, to encourage kindness and to show to the world that people want to see an animal-friendly fashion future. A recent opinion poll revealed that the key areas of concern for fashion shoppers are fur, exotic leathers (such as crocodiles and […]

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Australian Native Botanicals

Australian Native Botanicals You Need In Your Beauty Routine

Over the past couple of years, the biggest buzz in skincare has been Australian native botanicals. It’s with good reason that so many beauty companies are developing products around ingredients that sound better suited to an upscale restaurant menu. Australian native botanical extracts contain extraordinarily high levels of potent ingredients, are full of antioxidants and pack […]

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Grimes band

Canadian Singing Sensation Grimes Fronts New Stella McCartney Campaign

Acclaimed fashion designer Stella McCartney has teamed up with global sporting goods leader Adidas on an autumn/winter 2019 collection that combines innovative eco-tech with iconic design. Canadian musician Grimes has been announced as the face of the campaign, in a move to ensure the collection stretches its appeal to a new breed of consumer. The […]

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Australian vegan brand wins awards

Australian Vegan Brand Wins Multiple Awards At Prestigious UK Beauty Awards

Certified Cruelty Free and Vegan skincare brand, Retreatment Botanics by Olivia Newton-John has won in a whopping seven categories in The Beauty Shortlist Best Loved 2019 Mama & Baby Awards, including Best International Natural/Organic Brand. Tested by “an army of mums”, the annual Mother & Baby Awards celebrate the very best products, stores and brands […]

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chocolate obsession

We’ve Found Your Newest Chocolate Obsession!

When I transitioned from vegetarian to vegan, giving up chocolate was hard. Until now… Welcome Milky Choc Balls! A delicious (vegan) chocolate coating over a light crunchy rice crisp core. My newest chocolate obsession. I’m hooked. The company behind Milky Choc Balls is Bite Society and it has an inspiring mission – (1) make tasty vegan […]

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Want A Budget-Friendly, Cruelty-Free, Vegan Skincare Brand? We’ve Found It!

An innovative new skin care brand (that took more than 11 years to create), Versed, recently made its debut in Target. The range is made up of 19 products, including cleansers, treatments, moisturisers, a brightening serum, facial peel and eye cream. Its use of powerful and proven ingredients, such as soothing eucalyptus oil, hydrating aloe […]

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kylie skin

We Have The Restock Dates For Kylie Jenner’s Kylie Skin!

Harry Potter, iPhone 6, K-pop concert tickets… and now Kylie Skin has joined the list of fastest selling products ever. It launched on 22 May and sold out on, yep, May 22. it was only a matter of minutes (six to be exact) before the Kylie Skin set, priced at $125, was gone, with the […]

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New York City’s Proposal To Ban Fur Erupts In Protests

New York City’s proposal to ban the sale of real fur and shearling erupted in protests last Wednesday, with both pro and anti-fur protesters descending the steps of New York’s City Hall. Those in opposition to the anti-fur legislation (introduced in March) are arguing that the decision will have extreme economic repercussions, with up to […]

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Topshop’s First Ever Vegan Shoe Collection Has Arrived

With their recent launch of a PETA-approved vegan footwear collection, high street fashion retailer, Topshop joins the growing number of brands listening to their customers and introducing vegan ranges in their mix. Handmade in Spain, the collection is made using premium materials that are completely free from animal products (including animal and fish-based glue). The […]

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Nat-2 Announce Their Hayfield Vegan Sneakers Are Back In Stock!

Nat-2’s coffee bean sneakers are back! If you missed out on grabbing a pair of Nat-2’s vegan sneakers made from coffee beans, then be sure to get in quick (stocks are limited) and get your hands on these. 100% vegan, the unisex Hayfield green sneaker have uppers made from real sustainable recycled hay, grass and […]

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Do Protests Further Or Hinder The Vegan Cause?

Wow, what a week. Animal rights activists in Australia put veganism front and centre of rolling news coverage. For those of you who missed it (where were you?), a group of animal rights activists staged protests around the country, notably shutting down Melbourne’s CBD, to mark the one-year anniversary of Dominion, an Australian doco that […]

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H&M conscious collection

Fashion Giant H&M Jumps Aboard With Pineapple Leather & Orange Silk

Once lambasted for its disregard of ethical cred, Swedish fast fashion powerhouse H&M has been pulling up its bamboo cotton socks of late, and its latest announcement is certainly another step in the right direction. This season sees the launch of The Conscious Exclusive collection – a range that includes a statement jacket in a […]

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vegan face masks

5 Vegan Face Masks Guaranteed To Get You Glowing

We know the change of seasons can play havoc with you skin, so we’ve found five of the best vegan face masks guaranteed to have you glowing in no time. Our Pick of Vegan Face Masks 1. Brightening Vitamin C Mask (80g) by Seed & Sour, $56.99 This one is hot off the press. New […]

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7 Ways To Wave Leather Goodbye

Leather. It’s a tough one. When moving to a vegan lifestyle, you don’t want to be wearing – or carrying – the skin of another being, yet historically it’s been hard to replace. Cheap man-made synthetic materials anyone? We didn’t think so. But the times they are a-changing and thanks to advancements in technology, championed […]

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London Fashion Week Highlights Activism As A Major Trend

The Northern Hemisphere is in a fashion whirl, as Autumn Winter 2019 Fashion Week events being held first in New York, then London and shortly, Milan and Paris. These events not only showcase the fashion trends for the season ahead, they also give us insight into the state of the world around us. If London […]

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Vegan Menswear Label Garners Celebrity Support At New York Fashion Week

Star of The Good Wife, vegan actor Alan Cumming, hosted a presentation by powerhouse vegan menswear label Brave Gentleman at an intimate soirée and runway show at The Mercer Hotel during New York Fashion Week earlier this month. Wearing a vegan suit crafted by the design house out of bamboo fibres, Cumming welcomed guests and […]

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Meet The Fashion & Beauty Brands Created Using Recycled Materials

Let’s get the bad news out of the way first. It’s no secret our planet is in serious trouble, as we struggle with the negative impact of landfill and ocean rubbish. The good news? There’s a slew of innovative fashion houses and beauty brands that are dedicated to creating coveted collections from recycled and upcycled […]

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3 Huge Wins For Animals This February!

February has been quite the month for the animals, with major steps forward in improving welfare across the board. Here’s a snapshot! 1. Australia Bans Animal Testing For Cosmetics Filling our social feeds on Valentine’s Day was news of the Australian Government finally passing a bill that effectively bans animals testing of industrial chemicals in […]

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Posh Says Hell-No To Pelts

Our fave Spice Girl Victoria Beckham has just raised the fashion bar – and our admiration of her – even higher, by today announcing she will ban the use of exotic animal skins in all her designs, starting from Autumn Winter 2019. The singer-turned fashion icon has never used fur in her collections and this […]

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The Celebrity Designer Shunning Silk!

Grammy award winning pop-star, make-up mogul and fashion designer, Rihanna, has released a sexy AF lingerie collection that is completely silk-free! Everyone’s fave Bajan popstar, Rihanna, recently announced she was extending her Fenty range with a lingerie collection, Savage X Fenty. This luxury, sexy collection is a bit of a first in the designer bras […]

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There’s A NEW VEGAN MAGNUM & There’s Never Been A Better Time To Enjoy Ice Cream!

When The Vegan Company got word that MAGNUM was releasing a vegan version of its luxury ice-cream, a certain team member (naming no names, but a dedicated MAGNUM lover who gave them up when becoming vegan), went off in hot pursuit. It wasn’t easy, as these things have been selling out fast. She traipsed around […]

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Vegan Fashion Week Success

And That’s A Wrap – Vegan Fashion Week Hailed A Huge Success!

Leading Hollywood stylist, animal rights activist and founder of creative agency Le Frenchlab, Emmanuelle Rienda, set out with a bold agenda when she brought the world the inaugural Vegan Fashion Week, held in downtown Los Angeles at the start of February 2019. Her vision? “To empower conscious brands and humans globally with an elevated platform […]

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Stop The Press! Vegan Senator Cory Booker Is Running For President In 2020

On Friday, New Jersey Democrat Senator Cory Booker threw his hat into the ring for his bid at Presidency. He also happens to be the first vegan senator to ever do so and notably, is the only vegan serving in the Senate. A long standing advocate of plant-based, cruelty-free eating, Sen. Booker commented in a […]

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Vegan Australia Day, Yes, It’s A Thing

January 26, AKA Australia Day, with its traditional meaty BBQs and creamy desserts, can be a nightmare for the increasing number of Aussie Vegans. To help navigate this minefield, Australia’s leading health retailer Healthy Life, has compiled some tips to help vegans enjoy the controversial national holiday in their own way. “With millions of vegans now […]

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Australia Leads the World in Vegan Searches

As we approach Australia Day, a time when we’re encouraged to eat lamb and “throw another shrimp on the barbie”, it’s heartening to see that Australians are googling the word “vegan” in record numbers – more than any other country in the world! Google Trends shows that an analysis of searches from around the globe during […]

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It’s Official. 2019 Is “The Year of The Vegan” (Like We Didn’t Already Know That)

This is the year we’ve all been waiting for – vegans, vegetarians and mostly, all the innocent, sentient animals that are slaughtered daily to feed “the masses”. On the eve of 2019, respected US publisher, The Economist published a news-worthy article outlining all the totally legit reasons why 2019 will indeed be “The Year of […]

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The 7 Conversations You’ve Definitely Had Since Going Vegan

No matter what your reasons for being vegan, there’s never a bad one. Whether it’s your love of animals, your concern for the environment, or your health (or all three), each and every reason is 100 percent valid and we think it should be celebrated. But, not everyone thinks like us, do they? There is […]

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Finding Life Hard Without Leather? Here Are 3 Sustainable Alternatives To Get Excited About

What a great time it is to be vegan. Not only was veganism predicted to be the biggest food trend for 2018, fashion has jumped on the plant-based bandwagon and is doing its bit to save the planet, too. Rejoice! With an increased spotlight on animal welfare, ethical and environmental concerns of our clothes seem […]

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